What is Surfer SEO?

Surfer SEO is a powerful on-page SEO tool designed to help users optimize their content for better search engine rankings.

This guide offers a detailed review of Surfer SEO and provides beginners with useful tips for getting started.

First things first-- this page has affiliate links. If you'd like to support this blog and get the best deal on Surfer SEO, use our link.

It must also be said I am a paid subscriber to SurferSEO and I use the service every day for multiple websites.


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Surfer SEO Features and Benefits

Surfer SEO Keyword Research

Keyword Research Tool

Surfer SEO provides an advanced keyword research tool that assists users in discovering high-potential keywords related to their target keyword.

This Surfer SEO Content Planner gives you relevant keywords, their monthly search volume, search intent, and keyword difficulty.

This feature allows users to easily find new content ideas and identify the relevant words and keywords for content optimization.

Integration with Google Search console allows Surfer to give you specific keyword data for your niche.

Surfer SEO SERP Analyzer

SERP Analyzer

The SERP analyzer tool allows users to analyze the top-ranking pages for a given keyword, providing valuable insights on content structure, word count, and other factors.

By understanding what works for top-ranking pages, users can tailor their content accordingly to improve rankings.

This is a concept called Correlational SEO -- Surfer figures out what's working for other pages and optimizes for that.

Surfer SEO Content Editor Search

Content Editor

Surfer SEO's content editor helps users create optimized content by providing real-time suggestions based on keywords and SERP analysis.

Surfer's Content editor tool uses built in Natural language processing to choose the correct keywords for you to rank for in your article.

The content editor also integrates with Google Docs for a seamless content creation experience.

Surfer SEO Audit

On-Page SEO Optimization

The on-page SEO analysis feature in the Surfer SEO Audit Toolallows users to easily identify and fix issues with their existing pages, such as meta tags structure and keyword density.

This feature helps ensure that the content is optimized for search engines, resulting in better rankings.

Surfer SEO Chrome Extension

The Surfer SEO Chrome Extension is a free tool that allows users to analyze and optimize their content directly in Google search results.

With this extension, users can quickly see important SEO metrics for the top-ranking pages, including keyword density, word count, and more.

It's a handy tool for on-the-go analysis and optimization.


Surfer SEO Pricing and Plans

Surfer SEO offers multiple pricing plans, including Essential, Advanced, and Max.

Each plan comes with a set of features suitable for different user needs and budgets.

Users can also take advantage of a 7-day money back guarantee to test the tool before committing to a subscription.

The Surfer SEO cost is similar to other SEO tools in the space.

SurferSEO Alternatives

While Surfer SEO is a powerful tool, there are other on-page SEO tools available in the market, such as Page Optimizer Pro and SEOPressor.

Users should carefully evaluate each tool based on their specific needs and requirements before making a decision.

Surfer SEO vs AHREFs:

When it comes to comparing Surfer SEO and AHREFs, both tools have their unique advantages.

AHREFs has a larger database of backlinks and keywords, while Surfer SEO is specifically designed for on-page optimization.

Surfer SEO offers a content editor tool that helps with the creation and optimization of high-quality content.

On the other hand, AHREFs provides an extensive analysis of backlinks, traffic, and keywords.

However, Surfer SEO has a clear advantage when it comes to on-page optimization, while AHREFs is better for off-page SEO.

Surfer SEO vs Page Optimizer Pro:

Both Surfer SEO and Page Optimizer Pro are designed for on-page optimization.

However, Surfer SEO offers more features than Page Optimizer Pro.

Surfer SEO has a content editor tool, keyword research tool, content audit tool, and more.

On the other hand, Page Optimizer Pro is a plugin that only offers on-page optimization suggestions.

Surfer SEO also has a larger database of keywords and offers more comprehensive analysis of the top-ranking pages.

Surfer SEO vs SEOPressor:

SEOPressor and Surfer SEO are both great tools for on-page optimization, but they have different approaches.

SEOPressor offers real-time optimization suggestions and on page analysis tool, while Surfer SEO provides a more comprehensive approach with its content editor tool, SERP analyzer, and keyword research tool.

Surfer SEO also offers a more intuitive user interface and more in-depth analysis of top-ranking pages.

SEOPressor, on the other hand, has a wider range of features for SEO, including social media optimization, semantic SEO, and image optimization.

Overall, when comparing Surfer SEO to AHREFs, Page Optimizer Pro, and SEOPressor, Surfer SEO stands out as the best on-page optimization tool.

Surfer SEO offers a comprehensive approach to on-page optimization with its unique features, including the content editor tool, SERP analyzer, and keyword research tool.

While AHREFs, Page Optimizer Pro, and SEOPressor have their advantages, they don't offer the same level of on-page optimization as Surfer SEO.


Surfer SEO Review

If you're looking for a powerful and effective SEO tool, then Surfer SEO might just be what you need.

In this surfer SEO review, we'll explore the platform's features, performance, and overall value to help you decide if it's the right choice for your business.


First of all, Surfer SEO is a fantastic keyword research tool that provides comprehensive data on search volume, competition, and keyword difficulty.

Surfer's Keyword Research Tool is highly accurate and can help you identify the most lucrative keywords to target for your content marketing campaigns.

But that's not all – Surfer SEO also offers a wide range of on-page optimization tools to help you optimize your content for maximum search engine visibility.


With its Content Editor tool, you can analyze your content's structure, keyword density, and other important SEO metrics to ensure that your pages are fully optimized for your target keywords.

Its integration with Google Docs and Wordpress help move the Surfer SEO tool into the places you're already working.

Surfer SEO SERP Analyzer

Another great feature of Surfer SEO is its SERP analyzer, which allows you to analyze the top-ranking pages for any given keyword and get insights into the content length, structure, and other ranking factors that are contributing to their success.

This can be invaluable in helping you craft content that's optimized to outrank your competitors in search results.

Overall, we highly recommend Surfer SEO for anyone looking for a comprehensive and effective SEO tool.

Its keyword research features, on-page optimization tools, and SERP analysis capabilities make it a top choice for businesses of all sizes.

So if you're serious about improving your search engine visibility and driving more organic traffic to your website, be sure to give Surfer SEO a try.


Surfer SEO Review Conclusion

Surfer SEO is an excellent on-page SEO tool that offers a range of features designed to help users improve their search engine rankings.

Its keyword research tool, SERP analyzer, content editor, and on-page optimization features provide a comprehensive solution for content creators and marketers.

It is one of the few SEO tools I pay for every month. I even used it to write and optimize this article!

Potential SurferSEO Buyers Often Ask

What are the key features of SurferSEO that differentiate it from other SEO tools in the market?

SurferSEO stands out from other SEO tools with its unique emphasis on data-driven SEO. Its key features, such as real-time content editor, SERP analyzer, and keyword research tool, are all focused on using AI and advanced algorithms to analyze competitor content and keyword usage. By providing actionable insights on how to optimize your content based on what's performing well in your niche, SurferSEO offers a competitive edge.

Can SurferSEO be effectively used for both on-page and off-page SEO strategies?

Yes, SurferSEO can be effectively used for both on-page and off-page SEO strategies. While its primary strength lies in on-page SEO with features like keyword analysis, content editor, and SERP analyzer, it also provides data that can assist with off-page strategies, such as identifying popular topics and trends within your industry that can help guide your content outreach and link-building efforts.

How does SurferSEO perform in terms of keyword research and analysis?

SurferSEO performs exceptionally well in terms of keyword research and analysis. It provides comprehensive data on keyword search volumes, keyword density, related keywords, and the SERP competition. Moreover, its keyword analyzer provides in-depth insights into how top-ranking competitors are using these keywords, enabling you to optimize your content strategy effectively.

How user-friendly is SurferSEO for website owners with minimal SEO knowledge?

SurferSEO is designed with a user-friendly interface that's suitable for both beginners and seasoned SEO professionals. Its clear dashboards, explanatory tooltips, and intuitive design make it accessible for website owners with minimal SEO knowledge. Additionally, it offers a comprehensive knowledge base and learning resources to guide users in maximizing the tool's potential.

What kind of customer support does SurferSEO offer in the event of technical difficulties or user queries?

SurferSEO offers excellent customer support through various channels. Users can get support through email, a chat feature on their website, and a help center full of resources and tutorials. They also offer a community forum where users can share experiences and solutions.

How cost-effective is SurferSEO when compared to other SEO tools, considering its suite of features?

Considering its comprehensive suite of features, SurferSEO is cost-effective compared to many other SEO tools on the market. It provides a broad array of data-driven SEO tools under one roof, making it a valuable investment for businesses of all sizes looking to improve their online visibility.

Are there any notable success stories or case studies from businesses who have significantly improved their SEO using SurferSEO?

Yes, there are numerous success stories and case studies of businesses that have seen significant improvements in their SEO using SurferSEO. Many have reported increased organic traffic, higher SERP rankings, and improved content optimization as a result of implementing SurferSEO's data-driven insights. Specific case studies can be found on the SurferSEO website.

Does SurferSEO offer integration with other digital marketing tools such as content management systems, Google Analytics, or social media platforms?

SurferSEO does offer integrations with other digital marketing tools. While it doesn't directly integrate with CMS or social media platforms, it does provide data that can be used across these platforms for cohesive marketing strategies.

How does SurferSEO help in improving the overall content quality on a website?

SurferSEO helps improve the overall content quality on a website through its content editor and SERP analyzer. These tools provide suggestions on keyword usage, content structure, and topic relevancy based on analysis of top-performing content on the web. This data-driven approach to content optimization helps businesses create high-quality, SEO-friendly content that resonates with their target audience.

What is the overall customer satisfaction rating in SurferSEO reviews and what aspects of the tool are most frequently praised or criticized?

The overall customer satisfaction rating in SurferSEO reviews is quite high. Users often praise the tool's user-friendly interface, comprehensive SEO insights, and robust customer support. Some criticisms involve a desire for more integrations with other marketing tools and more advanced reporting features. However, overall, SurferSEO is highly regarded in the industry for its value and efficacy.


Surfer SEO Frequently Asked Questions

What is a Surfer SEO?

Surfer SEO is an SEO tool designed to help optimize your website's content for better search engine rankings. By analyzing the top-ranking pages for your target keywords, it provides insights and suggestions to improve your on-page SEO, including keyword density, content structure, and other ranking factors.

Can I use Surfer SEO for free?

While Surfer SEO does not offer a completely free version, they do provide a limited free trial that allows you to test their services before committing to a paid subscription. Additionally, they offer a free Chrome extension called Keyword Surfer that provides search volume and keyword suggestions.

Is SurferSEO any good?

Yes, Surfer SEO is highly regarded for its advanced features and ease of use, making it an excellent choice for both beginners and experienced SEO professionals. Users find that it offers valuable insights into content optimization and helps improve search engine rankings significantly. See our Surfer SEO review above.

Is Surfer SEO paid?

Surfer SEO is a paid service with multiple subscription options, catering to different budgets and needs. Pricing starts with an essential plan and goes up to higher-tier options for those who need more extensive features and capabilities.

What is a surfer SEO?

A Surfer SEO is a term used to describe someone who uses the SurferSEO tool to optimize website content for search engine rankings. These individuals are skilled in leveraging the features of Surfer SEO to improve a site's SEO performance.

Is SEO Surfer free?

SEO Surfer is not a specific tool; the correct term is Surfer SEO, which offers a limited free trial. However, there is a free Chrome extension called Keyword Surfer that provides search volume data and keyword suggestions.

Is Surfer good for SEO?

Yes, Surfer SEO is an excellent tool for optimizing website content and improving search engine rankings. It offers advanced features that make it easy to analyze and optimize content based on the top-ranking pages for target keywords.

Is Surfer SEO basic better than pro?

The Essential and Advanced plans of Surfer SEO cater to different needs. The Essential plan offers basic features for content optimization and is suitable for smaller businesses or those new to SEO. The Advanced and Max plans offer more advanced features, ideal for larger businesses or experienced SEO professionals.

Is SurferSEO free?

Surfer SEO is not entirely free; it offers a 7-day money back guarantee for users to test the service before committing to a paid subscription. However, you can use the free Keyword Surfer Chrome extension for search volume data and keyword suggestions.

Is SurferSEO worth it?

Yes, many users find Surfer SEO worth the investment due to its advanced features and the significant improvements it brings to search engine rankings. By providing data-driven insights and suggestions, it makes content optimization more accessible and efficient, ultimately improving organic traffic to your entire site too.

What are the alternatives to Surfer SEO?

There are several other SEO tools available that can be used as Surfer SEO alternatives, each offering different features other tools and capabilities. Some popular alternatives include:

  1. Ahrefs: A comprehensive SEO toolset with a wide range of features, including keyword research, backlink analysis, and site audits.
  2. SEMrush: A versatile SEO tool that offers keyword research, competitor analysis, site audits, and content optimization suggestions.
  3. Moz Pro: A popular SEO suite that provides keyword research, site audits, and a variety of on-page optimization tools.
  4. Clearscope: A content optimization tool that focuses on keyword analysis and provides suggestions for improving on-page SEO.
  5. Frase: An AI-driven content optimization tool that offers topic and keyword research, as well as content brief creation and optimization suggestions.

How do I use Surfer SEO?

To use Surfer SEO, follow these steps:

  1. Sign up for a Surfer SEO account and choose the subscription plan that best suits your needs.
  2. Log in to your account and navigate to the Content Planner, where you can create a new project or work on existing ones.
  3. Enter your target keyword and let Surfer SEO analyze the top-ranking pages.
  4. Review the generated Content Editor, which provides a list of suggested terms, keyword density, word count, and other important ranking factors.
  5. Use these suggestions to create or optimize your content accordingly.
  6. Once your content is ready, you can export it in various formats or directly integrate it with your preferred content management system (CMS).

Can Surfer SEO help with local SEO?

Yes, Surfer SEO can assist with local SEO by providing insights into location-specific search terms and ranking factors. To optimize your content for local SEO, simply include the target location along with your content length main keyword when using Surfer SEO's Content Planner or SERP Analyzer. This will help tailor your content and optimization efforts to the specific region, improving your website's visibility and rankings for local searches.

How does Surfer SEO improve content quality?

Surfer SEO improves content quality by analyzing the top-ranking pages for your target keywords and providing data-driven recommendations to optimize your content. These recommendations may include suggestions for:

  • Keyword density and placement
  • Word count and content structure
  • LSI (Latent Semantic Indexing) keywords
  • Readability improvements
  • Meta title and description optimization

By following these suggestions, you can create more engaging, relevant, and search engine-friendly content such as blog post in a way that better serves your audience and ranks higher in search results.

Can I use Surfer SEO for e-commerce websites?

Yes, Surfer SEO can be used to optimize content for e-commerce websites. By targeting product-specific keywords and optimizing product descriptions, category pages, and even blog post content, Surfer SEO can help improve your e-commerce website's search engine rankings and organic traffic. Additionally, you can use the tool to analyze your competitors' websites, providing valuable insights to inform your content strategy and outperform your competition.

What is the pricing structure for Surfer SEO?

Surfer SEO offers three different subscription plans, each designed to cater to a range of user requirements:

Essential Plan:
Priced at $119 per month when billed annually or $139 per month on a monthly basis.

Suitable for individuals and small teams with low content needs​​.

Advanced Plan:
Available for $239 per month when billed annually or $279 per month on a monthly basis.

Designed for experts and teams with regular content needs​​.

Max Plan:
Costs $419 per month when billed annually or $499 per month on a monthly basis.

Tailored for agencies and teams with high content needs​​.

Each plan is billed monthly or annually, with a discount available for annual subscriptions. You can visit the Surfer SEO website for detailed pricing information and to choose the plan that best suits your needs.

Does Surfer SEO offer a free trial?

Yes, SurferSEO offers a 7-day free trial, allowing you to test the platform and its features without committing to a paid subscription. During the trial, you'll have access to the main features of Surfer SEO, including the Content Editor and SERP Analyzer. Once the trial period expires, you can choose to subscribe to one of the available plans or discontinue using the service.

How do I choose the right keywords for my content using Surfer SEO?

Surfer SEO provides several tools to help you choose the right keywords for your content. You can use the Content Planner to discover keywords related to your main keyword or topic and find opportunities to rank for long-tail related keywords. The SERP Analyzer tool allows you to analyze the top-ranking pages for your target keywords and gain insights into the factors contributing to their success.

When selecting keywords for your content, consider factors such as search volume, competition, and relevance to your target audience. Ideally, choose keywords that have a high search volume, low competition, and are closely related to your content's topic.

Can SurferSEO help with multilingual websites?

Surfer SEO can be used to optimize content for multilingual websites, as it supports several languages in its Content Editor and SERP Analyzer. By inputting your target keywords in the desired language and selecting the appropriate location for your target audience, SurferSEO can generate data-driven recommendations to optimize your content for each specific language and region.

Keep in mind that for the best results, you should create separate content for each language and ensure proper hreflang implementation to help search engines understand the language and regional targeting of top pages on your website.

Can I integrate SurferSEO with other tools and platforms?

Yes, Surfer SEO can be integrated with various third-party tools and platforms to streamline your content creation and optimization workflow. Some popular integrations include:

  • Google Docs: Surfer SEO offers a Google Docs add-on, allowing you to access its data-driven content optimization suggestions directly within Google Docs.
  • WordPress: By using the Surfer SEO WordPress plugin, you can optimize your content directly within the WordPress editor.
  • API Access: Surfer SEO provides an API, allowing developers to build custom integrations with other tools, platforms, or applications.

These integrations make it easier to manage your content and SEO efforts, saving time and improving efficiency.

How often is SurferSEO's data updated?

Surfer SEO updates its data regularly to ensure that users receive accurate and up-to-date information for their content optimization. The frequency of data updates depends on various factors, including changes in search engine algorithms and the competitive landscape of your target keywords.

While specific data update frequencies may vary, Surfer SEO generally refreshes its data every few weeks. This ensures that you have access to the most recent and relevant data when optimizing your content, helping you stay ahead of the competition.

How does SurferSEO compare to other SEO tools?

Surfer SEO focuses on providing data-driven content optimization recommendations, helping you create content that is more likely to rank highly in search engine results. While other SEO tools may offer a wide range of features, SurferSEO stands out for its in-depth content analysis and actionable suggestions for improvement.

Some key features that differentiate Surfer SEO from other SEO tools include:

  • Data-driven content optimization: SurferSEO uses advanced algorithms to analyze the top-ranking pages for your target keywords and generates specific recommendations for optimizing your content.
  • Content Editor: The SurferSEO Content Editor guides you through the content creation process, providing real-time suggestions for keyword usage, word count, and other essential factors.
  • SERP Analyzer: This tool allows you to analyze the top-ranking pages for your target keywords and gain insights into the factors contributing to their success.

Although Surfer SEO primarily focuses on content optimization, it also offers a range of other SEO features, such as keyword research and backlink analysis. This makes it a comprehensive solution for improving your website's search engine performance.

Can I use SurferSEO to optimize existing content?

Absolutely! Surfer SEO is an excellent tool for optimizing both new and existing content. The surfer Content Editor can be used to analyze your current content, providing data-driven suggestions for improvements based on keyword usage, word count, and other essential factors. By implementing these recommendations, you can improve the overall quality and search engine performance of your existing content.

To optimize existing content, simply copy and paste your content into the Surfer SEO Content Editor and input your target keywords. The platform will then generate specific recommendations for improving your content, helping you increase your chances of ranking higher in search engine results.

Can SurferSEO help with content ideas and keyword research?

Yes, Surfer SEO can assist you with content ideas and keyword research. The platform's Keyword Research tool allows you to discover new keywords and content opportunities related to your target niche. By entering a seed keyword, Surfer SEO will generate a list of relevant long-tail keywords, along with important metrics such as search volume, the seed keyword, difficulty score, and CPC. This data can help you identify potential content topics that align with your target audience's interests and have a good chance of ranking well in search engine results.

Additionally, the SERP Analyzer tool can provide valuable insights into the content strategies used by your competitors. By analyzing the top-ranking pages for your target keywords, you can identify common themes, topics, and trends that resonate with your audience, and use this information to inform your content creation strategy.

How can SurferSEO improve my website's user experience?

Surfer SEO primarily focuses on content optimization to improve your website's search engine performance. However, implementing its recommendations can also lead to a better user experience (UX) for your website visitors. By creating well-structured, engaging, and informative content, you can ensure that users find what they're looking for on your website, increasing the likelihood that they will spend more time on your site and take desired actions.

Some ways Surfer SEO can help improve your website's user experience include:

  • Optimizing content readability: Surfer SEO provides suggestions for improving content readability, such as simplifying language and breaking up text with headings and bullet points. This makes your content more accessible and enjoyable for your audience.
  • Ensuring content relevance: By targeting the right keywords and optimizing your content based on Surfer SEO's recommendations, you can create content that directly addresses your audience's needs and concerns.
  • Focusing on mobile optimization: Surfer SEO's Content Editor provides insights on how your content will perform on mobile devices, helping you ensure that your website is easily accessible for users on the go.

While Surfer SEO's primary focus is on content optimization for search engines, implementing its recommendations in the can also result in a more enjoyable and user-friendly experience for your website visitors.

Is SurferSEO suitable for beginners?

Surfer SEO is designed to be user-friendly and accessible, making it suitable for both beginners and experienced SEO professionals. The platform provides clear explanations and actionable recommendations, enabling users to easily understand and implement its optimization suggestions.

For those new to SEO, Surfer SEO offers a range of resources to help you get started, such as tutorials, guides, and webinars. By taking advantage of these resources, you can quickly learn the basics of SEO and how to use SurferSEO to improve your website's search engine performance.

As you become more experienced with SEO and Surfer SEO's features, you can continue to refine your optimization strategies and take advantage of the platform's more advanced tools and capabilities to further enhance your website's search engine performance.

About the Author

Joseph Nilo is an experienced web developer, specializing in Python and Django development and SEO.

He's been creating websites, content, podcasts, and videos for the web for over 25 years.